{"id":4809,"date":"2025-09-22T10:49:21","date_gmt":"2025-09-22T13:49:21","guid":{"rendered":"https:\/\/www.quintoandar.com.br\/en\/?p=4809"},"modified":"2025-09-19T11:20:45","modified_gmt":"2025-09-19T14:20:45","slug":"with-amyr-klink-quintoandar-launches-anything-can-happen-campaign","status":"publish","type":"post","link":"https:\/\/www.quintoandar.com.br\/newsroom\/en\/with-amyr-klink-quintoandar-launches-anything-can-happen-campaign\/","title":{"rendered":"With Amyr Klink, QuintoAndar launches campaign and reinforces security for owners"},"content":{"rendered":"\n<p>QuintoAndar, the largest housing platform in Latin America, is launching the &#8220;Anything can happen&#8221; campaign<sup><\/sup>. Developed in partnership with the GUT agency and starring navigator and writer Amyr Klink, the initiative transforms the unpredictability of a sea expedition into a metaphor for life<sup><\/sup>. It reinforces that, in the real estate market, there is a safe harbor: the Guaranteed Payment, a QuintoAndar solution that ensures landlords receive their rent payment, even if the tenant is late<sup><\/sup>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Tudo pode acontecer. Mas no QuintoAndar o pagamento do aluguel n\u00e3o atrasa\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-rjqjjIrPbo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>With the concept &#8220;Anything can happen. But with QuintoAndar, the rent payment is never late,&#8221; the campaign uses Amyr Klink&#8217;s journey to symbolize the solidity of QuintoAndar&#8217;s commitment: even in the face of everyday unforeseen events, the rent will always be paid on time<sup><\/sup>.<\/p>\n\n\n\n<p>&#8220;Our priority is to create solutions that solve our clients&#8217; real pain points. In the case of landlords, we know the importance of receiving payment on time and the freedom that this predictability provides. That&#8217;s why the Guaranteed Payment, a key differentiator for QuintoAndar, is so fundamental: it ensures peace of mind and security so that our clients can live better, without worrying about delays,&#8221; explains Fl\u00e1via Mussalem, Marketing Director at QuintoAndar<sup><\/sup>.<\/p>\n\n\n\n<p>The solution&#8217;s unique advantage becomes even more relevant when considering the situation of many landlords in Brazil: a QuintoAndar survey (Habitar 50+) showed that 78% of them rely on rent as supplementary income, making the predictability of receiving it even more crucial<sup><\/sup>.<\/p>\n\n\n\n<p>The campaign will debut during the broadcast of the &#8220;Vale Tudo&#8221; soap opera in the metropolitan regions of S\u00e3o Paulo, Rio de Janeiro, and Campinas<sup><\/sup>. The media strategy also includes broadcast and cable TV, out-of-home (OOH) media, and digital platforms<sup><\/sup>.<\/p>\n\n\n\n<p><strong>Never Adrift: QuintoAndar&#8217;s new content series<\/strong><\/p>\n\n\n\n<p>The campaign includes a robust content pillar to deepen the connection with the public<sup><\/sup>. The &#8220;Never Adrift&#8221; series, which will be hosted by architect Patr\u00edcia Pomerantzeff of Doma Arquitetura, will explore weekly how the Guaranteed Payment works in practice<sup><\/sup>. The production, which will be fully available on YouTube with adapted clips for Instagram and Facebook, features testimonials from real QuintoAndar landlord clients, reinforcing authenticity and trust<sup><\/sup>. The series, scheduled to premiere at the end of September, aims to inspire the public with stories from QuintoAndar landlords sharing their experiences with the brand<sup><\/sup>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.quintoandar.com.br\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy-1024x683.jpg\" alt=\"\" class=\"wp-image-4811\" srcset=\"https:\/\/www.quintoandar.com.br\/newsroom\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy-1024x683.jpg 1024w, https:\/\/www.quintoandar.com.br\/newsroom\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy-300x200.jpg 300w, https:\/\/www.quintoandar.com.br\/newsroom\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy-768x512.jpg 768w, https:\/\/www.quintoandar.com.br\/newsroom\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy-1536x1024.jpg 1536w, https:\/\/www.quintoandar.com.br\/newsroom\/en\/wp-content\/uploads\/sites\/2\/2025\/09\/QUINTO-ANDAR-010020-3-copy.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Amyr Klink stars in QuintoAndar&#8217;s new campaign<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The campaign &#8216;Anything can happen&#8217; talks about Guaranteed Payment and features a new content series led by Patr\u00edcia Pomerantzeff from Doma Arquitetura.<\/p>\n","protected":false},"author":2,"featured_media":4810,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-4809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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