{"id":5450,"date":"2025-12-15T17:30:11","date_gmt":"2025-12-15T20:30:11","guid":{"rendered":"https:\/\/www.quintoandar.com.br\/es\/?p=4852"},"modified":"2026-09-21T18:12:24","modified_gmt":"2026-09-21T18:12:24","slug":"quintoandar-ocupa-el-1er-lugar-entre-las-inmobiliarias-en-una-encuesta-que-elige-las-marcas-mas-amadas-en-rio","status":"publish","type":"post-es","link":"https:\/\/www.quintoandar.com.br\/newsroom\/es\/quintoandar-ocupa-el-1er-lugar-entre-las-inmobiliarias-en-una-encuesta-que-elige-las-marcas-mas-amadas-en-rio\/","title":{"rendered":"QuintoAndar ocupa el 1er lugar entre las inmobiliarias en una encuesta que elige las marcas m\u00e1s amadas en Rio"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">QuintoAndar, la mayor plataforma de vivienda de Am\u00e9rica Latina, qued\u00f3 en la primera posici\u00f3n en la encuesta &#8220;Marca dos Cariocas&#8221;, en la categor\u00eda &#8220;Inmobiliarias&#8221;, como la m\u00e1s recordada y admirada por los habitantes de Rio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El levantamiento, realizado por el peri\u00f3dico &#8220;O Globo&#8221; en alianza con la consultora TroianoBranding, ya est\u00e1 en su 16\u00aa edici\u00f3n y cuenta con una muestra formada por 2.150 entrevistados (con un promedio de m\u00e1s de 450 votos para cada categor\u00eda)<sup><\/sup>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En el texto del peri\u00f3dico &#8220;O Globo&#8221;, la innovaci\u00f3n en las soluciones presentadas por QuintoAndar en 2025, en un a\u00f1o de avances en el mercado inmobiliario, es se\u00f1alada como un diferencial para esta conquista<sup><\/sup>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se citan la herramienta QPre\u00e7o, que cruza datos internos y p\u00fablicos, geolocalizaci\u00f3n e incorpora el historial transaccional del mercado para indicar valores con m\u00e1s precisi\u00f3n a quien desea anunciar, y la b\u00fasqueda con inteligencia artificial (IA) generativa, que entiende preferencias para facilitar la vida de quien busca comprar o alquilar un inmueble<sup><\/sup>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se destaca adem\u00e1s como la gran apuesta del a\u00f1o el Cons\u00f3rcio QuintoAndar<sup><\/sup>. La novedad trae diversos beneficios, como 10% de cashback en el uso de la carta de cr\u00e9dito en la compra de un inmueble anunciado en el sitio y la oportunidad de retirar el valor despu\u00e9s de cinco a\u00f1os<sup><\/sup>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Esta conquista refleja nuestro compromiso continuo de escuchar y entender los dolores de quien vive en Rio. Transformar ese entendimiento en herramientas innovadoras, que facilitan diversas etapas de la jornada de vivir, es lo que nos convierte en la marca m\u00e1s presente en el d\u00eda a d\u00eda de quien busca anunciar, alquilar o comprar una casa en la ciudad&#8221;, afirma Fl\u00e1via Mussalem, directora de Marketing de QuintoAndar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El levantamiento de &#8220;O Globo&#8221; enumer\u00f3 las marcas de productos y servicios m\u00e1s admiradas por los cariocas en 44 categor\u00edas<sup><\/sup>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.quintoandar.com.br\/es\/wp-content\/uploads\/sites\/3\/2025\/12\/oglobo-1024x423.png\" alt=\"\" class=\"wp-image-4854\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>El levantamiento realizado por el peri\u00f3dico &#8216;O Globo&#8217; en alianza con TroianoBranding se lleva a cabo desde 2010.<\/p>\n","protected":false},"author":2,"featured_media":5475,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categoria-es":[41],"tag-es":[],"class_list":["post-5450","post-es","type-post-es","status-publish","format-standard","has-post-thumbnail","hentry","categoria-es-marca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - 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